Copenhagen's Parel Studios Fall/Winter 24 Collection is here

Parel Studios kicked off in Copenhagen back in 2020. The whole idea was to nail down that sweet spot between style and practicality—think workwear, lifestyle, even activewear. Form and function. The name “Parel” comes from “apparel,” and it sums up what they’re all about: clothes you can wear for anything, really. They want people to feel comfortable and confident, whatever they’re up to, by making stuff that’s practical and fit for all-day use.

The brand's mission is to make timeless clothing that doesn't follow seasonal trends. In keeping with their Scandinavian roots, their pieces are minimal and clean. Minimal branding doesn't distract from the technical fabrics, monochrome & pastel colour pallete, with a sprinkle of bold miltary inspired oranges. 

For Autumn/Winter 24, Parel has kept things clean and cosy. They’ve got the essentials covered, with utilitarian silhouettes like breathable windbreakers, tough ripstop overshirts, bold fleeces, and even down vests. Perfect gear for the outdoors. The hand feel on the garments are impeccable and Parel is punching above its weight with this latest collection

The Parel Studios Fall/Winter 24 collection is available online and in-store at thegoodlife. UAE. 

Unit G-64, Alserkal Avenue - Street 8 - Al Quoz - Dubai