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Nike Air Max 1 'King's Day': Celebrating the Netherlands

Releasing online and in-store (10AM) on Tuesday 22 April 2025

April 21, 2025

Nike Air Max 1

Every year on April 27th, the Netherlands comes alive in a sea of orange. King’s Day – or Koningsdag – is more than just a national holiday. It’s a celebration of Dutch identity, unity, and freedom of expression. Streets flood with music, markets, and festivities, and everywhere you look, there’s a signature splash of orange: the colour of the Dutch royal family, the House of Orange-Nassau.

Nike Air Max 1
Nike Air Max 1

This Air Max 1 release taps into the energy of King’s Day, capturing the creativity, spontaneity and style that take over the streets each year. The design draws from the colour, movement and layered textures of the day itself, a moment when tradition and self-expression collide. With bold tones and thoughtful detailing, it reflects the spirit of the celebration, becoming a wearable emblem of a cultural moment and the ever-evolving pulse of Amsterdam’s street style.

Nike Air Max 1
Nike Air Max 1
Nike Air Max 1

The Nike Air Max 1 “King’s Day” comes in a rich blend of earthy tones including Cacao Wow, Bright Mandarin, and Amber Brown, bringing depth and warmth to the iconic silhouette. Premium materials take centre stage, with a breathable mesh base layered under smooth leather, textured suede and tumbled leather overlays. Unique details like woodgrain-inspired textile on the heel, velcro tongue tags, and canvas accents elevate the design, while a brown midsole with visible Air units and a durable rubber outsole ground the shoe in classic Air Max style.


Colourway: Cacao Wow / Bright Mandarin / Amber Brown

Style code: HF7346-200

Size: US 7 to US 12

Price: AED 875

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